Growth & distribution
VIP acquisition, KOL-led campaigns and partnerships that bring users and liquidity into crypto platforms.
Growth across crypto.
Products built with AI.
10+ years in crypto. The last 6 inside the world's leading DEXs and CEXs, bringing in more users and liquidity.
Explore my workFocus
VIP acquisition, KOL-led campaigns and partnerships that bring users and liquidity into crypto platforms.
On-the-ground activations, blockchain curricula and tools that make DeFi easier to understand and use.
Products like Bobby Protocol, where three AI agents debate market signals, with a public track record and a Telegram bot.
Experience
10+ years in crypto, bringing more users and liquidity through growth, partnerships and product-led education across LATAM.
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VIP Growth Marketing Manager, LATAM
Driving LATAM revenue growth through VIP acquisition and KOL-led campaigns, managing high-value trader pipelines under strict compliance frameworks.
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Growth Marketing Manager, LATAM
Led community growth through product-led education across Mexico, Colombia, Argentina and Brazil. Built educational tools, including an AMM simulator.
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Business Development Manager, LATAM
Partnerships with payment providers and crypto infrastructure
Led market expansion for a top-10 global exchange, with campaigns in Mexico, Argentina and Colombia, regional influencers and media.
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Growth Marketing Manager, Mexico
Brand and marketing built from zero
Built the brand and go-to-market for a USDC-powered crypto card for everyday payments in Mexico, with payment rail and onramp partnerships.
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Biz Dev Manager, LATAM
60,000+ users activated in 4 months
Led the fastest regional expansion in company history, building a team across marketing, partnerships and community, with payment processor and OTC alliances.
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Growth Marketing Manager, Mexico
First MXN-pegged stablecoin
Led product launches and growth marketing, plus the go-to-market for a grid trading product and a leverage token.
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Co-founder, Growth Marketing
3,000+ BBVA executives trained · Programs for the CNBV
Created blockchain curricula and led workshops for executives, regulators and fintech leaders across Mexico, Colombia, Peru and other markets.
Products
Building keeps me close to the product. From a fitness community to agents that reason about markets.
Three AI agents that debate market signals, with a live public track record and a Telegram bot.
From a training community to a digital product.
Content
DeFi conversations, product demos and the things I learn while building.
70,000+ plays and 100+ guests. In Spanish.
Listen on Spotify5,800 subscribers. Builds, product demos and conversations. In Spanish.
Watch on YouTubeFilms shot in real life, video generated with AI and my most viewed creator content.
Open the portfolioOpen to conversations on growth, distribution and product-led education across DeFi, CeFi and AI × crypto.
Get in touch